Web 2.0 is talked about a lot these days, Web has become far more interactive and its time for all OrganizationsProfit/Non-Profit to go Web 2.0 way. This article breifly descibes What, Why and How to make your Website Web 2.0 Ready.
What is Web 2.0?
Web 2.0 is collection of technologies which try to engage users to website by allowing him to create multimedia content, distribute content, join groups, get alerts.Some of Web 2.0 Components are RSS, Wikis, Blogs, Social Networks.
Why Web 2.0?
To Increase Traffic
To Engage Users.
To Distribute Information.
How to make your Website Web 2.0 ready?
- Blogs, Wikis, SlideShare and More - Add more user generated content like blogs, white papers, presentations to make your website a source of rich information, which is not just updated to broadcast important news, but keeps users engaged and compels him to visit/subscribe to your website.
- RSS: Users on internet no longer want to just have download of information from a particular source.what they want is information to be packed and sent to there inboxes once its published on there fav source (in this case your website). RSS is a simple way of achiving this, let your users subscribe to your content through RSS, http://rssfeedreader.com/
- Sharing Widget - To convert your users to promoters add sharing widgets to your website, sharing widgets enable users to post content they are reading to popular social networks, which in turn will bring more traffic to your website. Popular Sharing Widgets - http://www.addthis.com/ , http://sharethis.com/
- Groups- Create groups on popular social networks like linkedin and give users link to join the network from your website.
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